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Nationwide becomes official insurance sponsor of NFL

By Evan Weese, Aug. 4, 2014

Nationwide Mutual Insurance Co. will serve as an official insurance sponsor of the National Football League under a three-year agreement announced Monday.

Terms of the deal were not disclosed.

The Columbus-based insurance giant will sponsor the league’s new NFL Now digital content as well as the Walter Payton NFL Man of the Year Award. In return, it’s able to feature logos for all 32 teams in its national marketing and advertising campaigns.

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