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Tips to Wow Your Prospects and Boost Next Month’s Income

Let’s face it – the plethora of digital developments and subsequent demands of our already-stretched comfort zones can exhaust even the most hardy and tech-savvy agent or financial advisor. Sometimes, however, there’s a certain “magic” in simplicity. In this article, we bust open the hornet’s nest of complex choices and neatly pick out the very best hot uses of technology- …

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4 Marketing Platforms That Will Be Relevant in 2016

There’s no question that the financial services industry has changed over the last few years and will continue to change in the years to come. We are in the age of robo-advisors, financial social media, digital optimization, fin-tech, and increased regulation. This is all set against the backdrop of market volatility, shifting demographics, and a larger sense of uncertainty among …

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Spotlight: Experienced Life & Annuity Producer Greg Spreng

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The business I got into 22 years ago is not the same business I work in today. It costs more today than it has in the past to market yourself, you’ve got to make sure you don’t run out of money. Greg Spreng is a long-time life insurance and annuity producer with more than 22 years of experience in the …

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5 of the Best Practices for Client Appreciation Events

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  A good client appreciation event will have two main things: a meaningful activity and an opportunity for interaction. Client appreciation events are a great way to reward your clients and reinforce your relationship with them. However, advisors and agents often struggle with how to properly run an effective (and fun) event. Many will offer a dinner, maybe a wine …

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Self-Marketing: The Salesperson’s Other Job

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Even highly experienced and successful salespeople can have a blind spot. They can be so intent on what they want to accomplish that it’s easy to ignore how others view them. And it isn’t always complimentary. “Oh, don’t take Sally seriously. Just remember that she’s in sales.” In fact, salespeople find themselves on the bottom rung of the public’s trust …

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How to Establish a Solid Plan When it Comes to Current and New Prospects

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Most agents and advisors face the challenge of getting in front of prospects and acquiring new clients. It can be a daunting task that needs to be approached with thorough, confident planning. When asked what or who they relied on for credible financial planning advice, an overwhelming number of respondents in The Hartford Investments and Retirement Survey who did not …

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Who Are You?

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During the Christmas break, my kids and I have a tradition of piling up on the sofa with a huge bowl of popcorn and watching movies.  My 12-year-old daughter wanted to watch the latest remake of Alice in Wonderland. With Johnny Depp and Anne Hathaway in the same movie, I’m thinking it can’t be that bad. So shortly after Alice …

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Staying in the Box: Lessons from “The Mick”

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When I was a kid, I was a fan of Mickey Mantle.  He was the idol of many American boys just like me.  Known as “The Mick,” Mantle was one of the greatest home run hitters of the time, and perhaps the greatest switch hitter ever to play the game.  After a 14-year career with the New York Yankees, Mantle …

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There is No Trophy for Just Showing Up

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My first experience in the martial arts occurred when, at the age of 8, I visited a judo class being taught at the local Boy’s and Girl’s Club.  The idea of tripping and throwing others around sounded exciting to a young, skinny kid.  But what I didn’t understand was that you also got tripped and thrown when you showed up …

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A Watchman on the Wall

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I am a student of history.  Reading about lost civilizations and their culture is fascinating.  Their customs and traditions (as well as their myths and legends) tell us much about what they valued.  The social, religious and political interactions amongst these ancient people are intriguing, and reveal that we aren’t that different from our distant ancestors. In ancient times, city-states …

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