Open Season
Guaranteed Issue
Insurance industry consolidating
By Frank Goad, September 11, 2014 For the past decade – the last three years in particular – increasing numbers of insurance companies and agencies have been part of merger and acquisition deals. In a classic “big fish eats little fish” consolidation scenario, smaller independent agencies and companies are being gobbled up; larger ones are merging with other firms, and …
Read More »5 Local Marketing Lessons I Learned From The Insurance Industry
By Wesley Young, September 19, 2014 The path to purchase differs from product to product, but there’s much all local businesses can learn from the “last mile” of the insurance-buying process. Every purchase is a unique journey. A consumer starts with a need, desire, impulse or inspiration; he or she takes actions that lead toward the satisfaction of that feeling; …
Read More »Insurance & Financial Terminology
Meet The Small Business Hoping To Shake Up America’s Insurance Industry
By David Prosser, September 9, 2014 Could a new small business finally give millions of U.S. consumers access to price comparison services that operate across the insurance industry – something consumers in other countries have been taking for granted for years? PolicyGenius, the firm in question, certainly hopes so. Let us rewind a little. To consumers outside of Britain, the …
Read More »‘Insurance industry doesn’t measure up’ to others
By Kathryn Mayer, September 4, 2014 What does practically every other industry have that the insurance industry doesn’t? A connection with its consumers. That’s one reason Americans are, well, just not into insurance, argued Maria Ferrante-Schepis, managing principal, insurance and financial services at Maddock Douglas and co-author of the book “Flirting with the Uninterested: Innovation in a Sold Not Bought …
Read More »Social Selling in the Insurance Industry: My Takeaways from LIMRA/LOMA Social Media ’14 Conference
By Michael Idinopulos, August 27, 2014 It’s the dawn of a new day for social in the insurance industry. I spent last week at LIMRA/LOMA’s Social Media conference in Boston. I always like LIMRA events. As an industry association, LIMRA convenes a high-powered group of insurance executives. It has traditionally been a refreshingly open and non-commercial environment, where industry leaders …
Read More »Insurance industry under fire for ‘discrimination’ against sick
By Caitlin Bronson, August 18, 2014 More than 300 patient advocacy groups took to pen and paper this week to tell Health and Human Services Secretary Sylvia Mathews Burwell health insurers are discriminating against the sick, despite the goals of the Affordable Care Act. Insurer tactics, which the industry defends as legitimate cost control measures, are “highly discriminatory against patients …
Read More »